When LIVWELL was presented with the opportunity to expand into hundreds of new retail stores, CEO and founder Olivia Napoli knew it was a huge opportunity but also a financial stretch. Like many start-up companies, they did not have the working capital on hand to fulfill large purchase orders, but she needed it quickly. Olivia said, “We had just landed a huge opportunity, but I had never produced at that scale. I was nervous, and I did not have the capital to fulfill the orders”. Olivia knew she did not want to take on personal debt or give up equity just to get her product on shelves. She needed a financing partner that could move quickly, understand her supply chain, and help her stay in control. 

That’s when Olivia found Bridge. Instead of trying to fit LIVWELL into a traditional lending mold, the Bridge team worked directly with Olivia to understand the details of her purchase order and her supplier relationships. Bridge helped her access purchase order financing quickly with no hassle or unnecessary hurdles. She said, “Bridge worked with me to understand my supply chain and helped us qualify and choose the best option for our business”. Olivia also noted that “Bridge was far more personal and made me feel like I had someone on my team helping me look for the best funding options, instead of having to go at it alone… which can be extremely daunting and disappointing.”. Bridge’s financing allowed LIVWELL to produce the necessary inventory without delay.

Thanks to Bridge, LIWELL fulfilled their nationwide retail orders and successfully launched on shelves across the country. That deal marked a major growth milestone and gave Olivia the confidence to keep scaling on her own terms.

Today, LIVWELL continues to be a category defining brand, backed by a financing partner that believes in helping entrepreneurs build without compromise.